Hello and welcome to our 5 Day FREE TRAINING on how to get yourself video ready, be far more confident on stage and presenting, and feeling comfortable (if not excited!) to be in front of a camera. I'm so excited you're here!!!

Let's get straight into it. Watch the video for some great inspiration and stories that will help this all make sense, and then we'll work through the activity steps below. You don't learn unless you do, so don't skip any of the steps!

ACTION STEPS FOR DAY 1:

Grab a pen and paper and let’s get old school. I know it’s tempting to just listen and skip ahead, but honestly, if you want this to change, answer each question I’m about to ask you because it’ll also help you in the future exercises:

• Summarise what do you do and how you help your customers.
• What specifically makes people raving fans about your work or products?
• WHAT are you known for in your industry, by people who know you and even those that don’t personally know you?
• WHO do you help in your industry?
• WHAT is their PAIN, and how do you SOLVE these problems for you?
• Write down 5 examples of clients and their stories, that you have helped and turned their life around with your expertise, your services or your products?
• What are your VALUES that you live by - which is kind of like your MORAL code.
• Ask yourself WHY you do what you do and really connect to this.
• And lastly, what is your everlasting LEGACY that you want to leave in your business and legacy. What really lights you up about what you do? Really focus on how you make people feel, and how you want to be remembered.

See you in Session 2 when we begin to write your script!

ACTION STEPS FOR DAY 2

So, the first steps you need to take when crafting your first video scripts are to:

• Pick the pain point you’re going to speak around.

• Start your script with stating that pain point and using the word “you” and asking a question. You want to make it personal and relevant to the viewer. It’s about them. Not you. So reach out to them in their language and show them you care about them.

• State their problem, paint a picture of how it doesn’t need to be this way.

• Tell one of your relevant stories so it really demonstrates your expertise and is relatable.

• And then lead them down the path of how working with you offers them a solution to their pain.

• And then close with a simple and uncomplicated call to action of how to get in touch.

Watch the video because it gives some great examples, create your script and we'll see you in session 3 tomorrow!

ACTION STEPS FOR SESSION 3

When you watch today’s video you will see what I mean. There is a massive difference in presentation style between session 3 and the first two, mainly because the first two were scripted and read from a teleprompter, whereas today is totally off the cuff with just a few notes... and it shows!!

You’ll see my style is more fast paced, it’s energised and fun and you definitely get to sense more of my personality, but I also bounce around from point to point and the time I saved in preparing the script I spent in editing instead when I started to ramble on too much!!!

It’s really up to you what style you want to go with. It also comes down to how your audience will best receive your content. For a polished, edgy video presentation, for me it’s having a script all the way. Whereas for a more friendly discussion/presentation that’s quite informal, where it’s okay for your true personality to come through, speaking from a couple of pre-prepared notes is great once you’re more comfortable.

I’d love your feedback on what YOU think! It’s all personal perception after all, and it’s impossible to have everybody like you so it’s best you just aim at delivering great content the best way you can to people that share your values, and connect with the people that dig your unique style.

So today is all about finding your brand voice and style, and PRACTISING. Tomorrow we talk about just doing it, a quick run down on equipment and lighting, and I’ll show you a different style that we call jump-cutting, where you speak from a script but you are fed the lines sentence by sentence. I love this style because you don’t need to set up a teleprompter and use it all the time with clients.

 See you in Session 4.

ACTION STEPS FOR SESSION 4

Today’s action step is to choose a style that you think suits you and to shoot your video! I’m using a little sony handheld camera on a small tripod with a rhode mic and fluffy wind protector on it. It’s professional grade and very transportable. You can use a DSLR camera with a teleprompter, your phone, or attempt my jump cut method that I’m using with type of camera. 

Try to speak down the barrel of the lens of the camera while presenting, I much prefer this method as it’s the best way to watch as the viewer. But if you’re really struggling doing this, pick something to focus on about 15 degrees to the side of the camera and speak to that – like you’re talking to another person. It’s less personal, but far less intimidating for our clients that are just not coping with making their first video. Even have a real person sit there and deliver the lines to you for you to repeat back. Whatever helps you get that first video out!

So set up that camera, take a deep centred breathe, say your “I am” mantra, focus on who you’re helping… and begin! Remember to smile, slow down with your pace and try to have fun, it will really show through in your videos and make the experience much more enjoyable!

 See you in Session 5.

ACTION STEPS FOR SESSION 5

So today is all about mastery. You've connected with your message, prepared what you need, practised and delivered. Now you just need to refine what you're doing and every video you create will become easier and better. 

My main message here is that we never strive for perfection. Perfection is just a distraction from actually getting S#!T done in your business. And it just sounds acceptable because it's dressed up as having high expectations when in reality, it's just a stalling tactic around getting the real work done and moving forward.

Congratulations and seriously, well done. I hope that you had a lot of fun doing this and got to learn more about yourself, personal branding and marketing as whole. 

If you were really happy with the process and my teaching, I'd love it if you could share this knowledge with others and I'd be very grateful for a testimonial. And I promise you that if you make a video testimonial, I'll share it on all my socials and give you a plug!! Win/Win!!!